Black Milk Clothing Illustrates How Not To Use Social Media

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Sometimes brands that hit it big forget where their success came from in the first place – but their followers certainly don’t. Popular online clothing retailer Black Milk Clothing learned this the hard way this weekend.

Yesterday, to celebrate May the Fourth (Star Wars Day, for those of you who were unaware), the Black Milk Clothing fanpage posted this…

Black Milk Clothing Facebook Page / Via Facebook: blackmilkclothing

…which, understandably, bothered several fans due to the implication that being more like the woman on the left is somehow better or more desirable than being like the woman on the right (Mayim Bialik as Amy in “The Big Bang Theory”). It also happens to go against their own, arguably cult-like, “commandments”. In particular:

COMMANDMENT #1 – YOU SHALL BE EXCELLENT TO ONE ANOTHER

and…

COMMANDMENT #5 – YOU SHALL NOT MAKE CRITICAL COMMENTS ON OTHER WOMEN'S BODIES.

Black Milk Clothing Facebook Page / Via Facebook: http://ift.tt/1jvF2mS

When some of the page's followers pointed out this contradiction of their own rules to Black Milk, their comments were either promptly deleted or met with condescending comments from the brand's social media team, which only served to gain more attention than the initial meme itself.

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99 Inspirational Words from the Mouths of Greats...

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Indisputable Proof That Doctor Who Is Based On Actual Events

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I always knew it.

The 11th Doctor hanging out with The Beatles:

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Self-explanatory:

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Self-explanatory:

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Self-explanatory:

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Cool How To images

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Some cool How to images:

156/365. Settling A Dispute – The SPARTA Way





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Yeah! That’s how we solve problems.

So my buddy RK and me decided to clean up our apartment and got into a brawl as to who would broom up.

What happened then was chaos. And this is how we settled scores.. The SPARTAAAAA way!!

P.S.: Damn you stupid pimple..

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P.P.S.: Clicking links would open pages in new windows. So go crazy.

How To Train Your Dragon





Image by Crysco Photography

Astrid & Hiccup from “How to Train your Dragon”

Models and Costumes: spiceycosplay

Insta: @cryscophotography, @spiceycosplay

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how-to-take-care-of-babies





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This is text from a 1913 Homemaker’s Manual.

Definitely not a hands on approach to child rearing.

99 Inspirational Words from the Mouths of Greats...

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15 Parts Of The Harry Potter Series That Were Never In The Movies

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Peeves, gone but never forgotten.

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How To photos you might like

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Check out these How to images:

8. how-to-lose-weight





Image by TipsTimesAdmin

Feel free to use this image but give credits to tipstimes.com/diet

Photogamer 26, How-to





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How to make a 4 yr-old’s breakfast:

Step 4: serve with a spoon

Photogamer #26

Come play along!

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99 Inspirational Words from the Mouths of Greats...

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Everything You’ve Been Wondering About Avalanches

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How can accidents happen? An expert explains the basics.

Last month an avalanche on Mount Everest killed 13 Sherpas and left three missing.

But how do avalanches happen, and is there any way to survive? Eric Peitzsch, physical scientist for the U.S. Geological Survey, explains.

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Ever see snow slide off of a car windshield?

That's basically a tiny avalanche.

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Avalanches need a few simple ingredients, and forecasters try to monitor them using any bit of data they can get.

“We certainly can’t predict every single avalanche and where exactly it’s going to be,” says Peitzsch. “If I could, I’d probably make a lot more money than I do.”

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The slab is the section of snow that's sliding, which breaks off at a weak layer.

The windshield is the terrain, which has to be steep enough for snow to slide. The trigger can be anything from a skier to more snow (or in your car's case, a sunny day).

Rick Cooper / Zach Dischner / Creative Commons / Via Flickr: randa / Flickr: zachd1_618

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24 Reasons “Game Of Thrones” Is The Biggest Bummer Ever

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George R.R. Martin can never leave well enough alone.

Ned Stark

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Via winteriscoming.net

Catelyn Stark

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